EDC charts path to greater business visibility and marketing
The Natick Economic Development Committee approved a preliminary competitiveness analysis and committed to developing professional one-page marketing materials to improve business attraction. Chair Paul Joseph recapped a recent Select Board presentation on the committee's vision and forward
Economic Development Committee · Meeting of July 9, 2026
NATICK — The Natick Economic Development Committee approved a preliminary competitiveness analysis and committed to developing professional one-page marketing materials to improve business attraction. Chair Paul Joseph recapped a recent Select Board presentation on the committee's vision and forward strategy. Committee member Toby Metcalf presented an AI-assisted analysis that identified strengths in MetroWest location and commuter-rail access while flagging questions about business attraction and permitting perceptions.
Amanda Loomis noted that CED professional-services funding could support the marketing materials. The committee established working groups to advance research and business outreach between full meetings.
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Source: the Economic Development Committee meeting of July 9, 2026, compiled from the official minutes.
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